Average Rank Consistency (ARC) for Townsquare Interactive

Today I look at the firm Townsquare Interactive, a website company based out of Charlotte North Carolina.  They are one of the largest website companies, with over 14,000 website clients across all industries.  Using the Average Rank Consistency Score or ARC, I analyze the rankings of all of the Townsquare sites that market personal injury and family law.   The ARC is a weighted average of 8 important keywords.   For Personal Injury I track the rankings for the following keywords: (Personal Injury lawyer, Car Accident, Injury Attorney, Motorcycle Accident, Truck Accident, Wrongful Death, Accident Lawyer, and Brain Injury).    I ran the PI analysis for every Townsquare site that marketed PI.  (Sites that contained pages that marketed PI in their title tags) .

ARC Calculation:
Below is the rankings for one of Townsquare’s top performing sites – The Keating Law Firm in Columbus OH.   A keyword that is on the third page of search results would score a “3” , a keyword on the 7 pager would score a “7” and so on.   After double weighting the first four terms (PI, Accident, Injury, and Car Accident), I average the scores to come up with the Average Rank Consistency score or ARC.  In the below example the ARC is 4.50.keating arc

 

 

 

 

 

 

 

 

 

 

 

 

The ARC is not perfect.  It is a ‘point in time” ranking analysis of 8 keywords.   Rankings change all the time.  In addition companies like Townsquare are launching new sites all the time. Many of the scores may reflect brand new sites or sites that might not be doing SEO.  That said, by using this consistent methodology, it does give good insight into the real ability of Townsquare Interactive to get legal sites to rank in Google.

Tier 1 Personal Injury Sites

-# of Sites: 21
– Average ARC: 6.65

Townsquare currently has 21 firms that market personal injury in Tier 1 markets.  The average ARC of 6.65 is obviously not very good.   It essentially says that on average their sites rank on the 7th page for these 8 keywords.

The Keating Firm Columbus OH 12/9/2019 Tier 1 PI Townsquare Interactive 4.50
Wiggins Law Firm Birmingham AL 12/9/2019 Tier 1 PI Townsquare Interactive 7.00
The Morris Firm St. Louis MO 12/9/2019 Tier 1 PI Townsquare Interactive 8.33
Richard head Louisville KY 12/9/2019 Tier 1 PI Townsquare Interactive 8.50
robert Noa Boston MA 12/9/2019 Tier 1 PI Townsquare Interactive 9.83
Ellen Morgan St. Louis MO 12/9/2019 Tier 1 PI Townsquare Interactive 10.08
bellisario Law Pittsburgh PA 12/9/2019 Tier 1 PI Townsquare Interactive 10.67
King Law Firm Denver CO 12/9/2019 Tier 1 PI Townsquare Interactive 10.83
McLaurin Law Houston TX 12/9/2019 Tier 1 PI Townsquare Interactive 11.00
Shapiro Law Group Atlanta GA 12/9/2019 Tier 1 PI Townsquare Interactive 11.00
Leighton Michaux Austin TX 12/9/2019 Tier 1 PI Townsquare Interactive 11.00
marc Schaffner Chicago IL 12/9/2019 Tier 1 PI Townsquare Interactive 11.00
Mark Glassman Fort Lauderdale FL 12/9/2019 Tier 1 PI Townsquare Interactive 11.00
Jonna Spilbor New York NY 12/9/2019 Tier 1 PI Townsquare Interactive 11.00
NWR Law San Francisco CA 12/9/2019 Tier 1 PI Townsquare Interactive 11.00
Herndon & Omeara Baltimore MD 12/9/2019 Tier 1 PI Townsquare Interactive 11.00
Seegers Townsend Charlotte NC 12/9/2019 Tier 1 PI Townsquare Interactive 11.00
Cameron Carter Portland OR 12/9/2019 Tier 1 PI Townsquare Interactive 11.00
Mapp & Parker Orlando FL 12/9/2019 Tier 1 PI Townsquare Interactive 11.00

Tier 2 PI Sites:

As of today, Townsquare has 35 sites marketing PI in Tier 2 markets, with an Average ARC of 4.47

# of sites: 35
Average ARC: 4.47

Blaszkow Injury Alexandria VA 12/9/2019 Tier 2 PI Townsquare Interactive 1.16
Herren & Adams Lexington KY 12/9/2019 Tier 2 PI Townsquare Interactive 2.33
Gerstner law Billings MT 12/9/2019 Tier 2 PI Townsquare Interactive 3.13
Gray Legal Greensboro NC 12/9/2019 Tier 2 PI Townsquare Interactive 3.13
Prenatt Law Office Erie PA 12/9/2019 Tier 2 PI Townsquare Interactive 3.67
Joel G. Bowden Greensboro NC 12/9/2019 Tier 2 PI Townsquare Interactive 3.69
Duff law Firm Des Moines IA 12/9/2019 Tier 2 PI Townsquare Interactive 3.83
James Gutbrod Akron OH 12/9/2019 Tier 2 PI Townsquare Interactive 4.08
Casey Legal Newport News VA 12/9/2019 Tier 2 PI Townsquare Interactive 4.25
Fred Polacek Providence RI 12/9/2019 Tier 2 PI Townsquare Interactive 4.42
Sigmund Klein Greensboro NC 12/9/2019 Tier 2 PI Townsquare Interactive 4.55
Baker & Baker Pensacola FL 12/9/2019 Tier 2 PI Townsquare Interactive 5.17
Robert Julian Syracuse NY 12/9/2019 Tier 2 PI Townsquare Interactive 5.17
Derosier Law Lake Charles LA 12/9/2019 Tier 2 PI Townsquare Interactive 5.67
Pusaitier Sherman Buffalo NY 12/9/2019 Tier 2 PI Townsquare Interactive 5.92
Shields Law Firm Richmond VA 12/9/2019 Tier 2 PI Townsquare Interactive 6.83
Shealey Law Columbia SC 12/9/2019 Tier 2 PI Townsquare Interactive 7.00
Roupas Law Greensboro NC 12/9/2019 Tier 2 PI Townsquare Interactive 7.08
John Bailey Ann Arbor MI 12/9/2019 Tier 2 PI Townsquare Interactive 7.17
Alex Kreager Greensboro NC 12/9/2019 Tier 2 PI Townsquare Interactive 7.17
Allmeroth & Garner Long Beach CA 12/9/2019 Tier 2 PI Townsquare Interactive 7.50
Whitehead & Whitehead Reno NV 12/9/2019 Tier 2 PI Townsquare Interactive 7.67
Balfour Emonet Baton Rouge LA 12/9/2019 Tier 2 PI Townsquare Interactive 8.50
The Moran Law Firm Scranton PA 12/9/2019 Tier 2 PI Townsquare Interactive 8.50
Sherman Smith Newport News VA 12/9/2019 Tier 2 PI Townsquare Interactive 8.83
Jason Stevens Charelston SC 12/9/2019 Tier 2 PI Townsquare Interactive 9.50
Clarkson & Hale Columbia SC 12/9/2019 Tier 2 PI Townsquare Interactive 9.67
Richard Baker Knoxville TN 12/9/2019 Tier 2 PI Townsquare Interactive 9.67
Began & Began Providence RI 12/9/2019 Tier 2 PI Townsquare Interactive 10.17
Jordan Law Firm Columbia SC 12/9/2019 Tier 2 PI Townsquare Interactive 10.58
Ben Trichilo Fairfax VA 12/9/2019 Tier 2 PI Townsquare Interactive 10.58
Hodges law Baton Rouge LA 12/9/2019 Tier 2 PI Townsquare Interactive 11.00
Stoney Walker Columbia SC 12/9/2019 Tier 2 PI Townsquare Interactive 11.00
Wilkins Bouton Greenville SC 12/9/2019 Tier 2 PI Townsquare Interactive 11.00
Kallil Glasser Springfield MA 12/9/2019 Tier 2 PI Townsquare Interactive 11.00

Tier 3 Markets

Tier 3 markets are typically suburbs with 5-15 strong competitors.   Here Townsquare fares a lot better.   They have 76 clients that market in these smaller areas and have an average ARC

# of Sites:  74
Average ARC:  4.14

Stutzman Law Flowood MS 12/9/2019 Tier 3 PI Townsquare Interactive 0.36
Michael Shickich Wyoming WY 12/9/2019 Tier 3 PI Townsquare Interactive 0.87
Defoe Pickett Kennewick WA 12/9/2019 Tier 3 PI Townsquare Interactive 0.87
MMG Law Firm Abeline TX 12/9/2019 Tier 3 PI Townsquare Interactive 0.91
The Skees law Firm New Albany IN 12/9/2019 Tier 3 PI Townsquare Interactive 1.08
McPartland Law Moses lake WA 12/9/2019 Tier 3 PI Townsquare Interactive 1.13
Vickery Law Firm Tyler TX 12/9/2019 Tier 3 PI Townsquare Interactive 1.33
Hunking Law Corvalis OR 12/9/2019 Tier 3 PI Townsquare Interactive 1.37
Robert Julian Utica NY 12/9/2019 Tier 3 PI Townsquare Interactive 1.63
Robert John Owensboro KY 12/9/2019 Tier 3 PI Townsquare Interactive 1.73
Christopher Dominick Littleton CO 12/9/2019 Tier 3 PI Townsquare Interactive 1.79
Tom Holbird Woodstock GA 12/9/2019 Tier 3 PI Townsquare Interactive 1.94
Charles Kelly Hingham MA 12/9/2019 Tier 3 PI Townsquare Interactive 2.11
Fendley & Etson Clarksville TN 12/9/2019 Tier 3 PI Townsquare Interactive 2.21
Sheila Campbell North Little Rock AR 12/9/2019 Tier 3 PI Townsquare Interactive 2.62
robbins law Middletown CT 12/9/2019 Tier 3 PI Townsquare Interactive 2.75
Schneberg Law redondo Beach CA 12/9/2019 Tier 3 PI Townsquare Interactive 2.83
Michael Laucello Utica NY 12/9/2019 Tier 3 PI Townsquare Interactive 3.03
John Bailey Ypsilanti MI 12/9/2019 Tier 3 PI Townsquare Interactive 3.11
McConkie Collinwood Bountiful UT 12/9/2019 Tier 3 PI Townsquare Interactive 3.26
Craig Brown Manassas VA 12/9/2019 Tier 3 PI Townsquare Interactive 3.28
robert Noa Beverly MA 12/9/2019 Tier 3 PI Townsqaure Interactive 3.41
Murphy & Dengler Norristown PA 12/9/2019 Tier 3 PI Townsquare Interactive 3.47
Jordan Law Firm Rock Hill SC 12/9/2019 Tier 3 PI Townsquare Interactive 3.58
William Smith Flint MI 12/9/2019 Tier 3 PI Townsquare Interactive 3.67
Kathleen Brown Wichita Falls TX 12/9/2019 Tier 3 PI Townsquare Interactive 3.75
Richard head Shelbyville KY 12/9/2019 Tier 3 PI Townsquare Interactive 3.83
Sam Reyes Abeline TX 12/9/2019 Tier 3 PI Townsquare Interactive 3.92
Morgan Cook texarkana TX 12/9/2019 Tier 3 PI Townsquare Interactive 3.92
McPartland Law Kennewick WA 12/9/2019 Tier 3 PI Townsquare Interactive 3.92
Kevin M. Carr Towson MD 12/9/2019 Tier 3 PI Townsquare Interactive 3.96
Kenneth DeJean Lafayette LA 12/9/2019 Tier 3 PI Townsquare Interactive 4.00
Lynn & Stein Wabash IN 12/9/2019 Tier 3 PI Townsquare Interactive 4.10
Tomasko & Korando Mechanicsburg PA 12/9/2019 Tier 3 PI Townsquare Interactive 4.15
robert Noa Beverly MA 12/9/2019 Tier 3 PI Townsqaure Interactive 4.17
Richard Wilkes Valdosta GA 12/9/2019 Tier 3 PI Townsquare Interactive 4.17
Byron Barnhill Harker Heights TX 12/9/2019 Tier 3 PI Townsquare Interactive 4.25
Caslin & Cecil Owensboro KY 12/9/2019 Tier 3 PI Townsquare Interactive 4.25
Stoney Walker North Charleston SC 12/9/2019 Tier 3 PI Townsquare Interactive 4.42
Jonna Spilbor Poughkeepsie NY 12/9/2019 Tier 3 PI Townsquare Interactive 4.58
Tortora Law Firm Fairfield CT 12/9/2019 Tier 3 PI Townsquare Interactive 4.67
Bordulis law Longwood FL 12/9/2019 Tier 3 PI Townsquare Interactive 4.75
Connaughton Law Yakima WA 12/9/2019 Tier 3 PI Townsquare Interactive 4.75
Charles lane Olympia WA 12/9/2019 Tier 3 PI Townsquare Interactive 5.00
Leif rush Hampton Tuscaloosa AL 12/9/2019 Tier 3 PI Townsquare Interactive 5.00
Chambers & Aholt Decatur GA 12/9/2019 Tier 3 PI Townsquare Interactive 5.33
Nick Nielson Pocatello ID 12/9/2019 Tier 3 PI Townsquare Interactive 5.33
Adam Pechtel Kennewick WA 12/9/2019 Tier 3 PI Townsquare Interactive 5.33
Pagano & associates Toms river NJ 12/9/2019 Tier 3 PI Townsquare Interactive 5.50
Vincent Marletta Berkeley CA 12/9/2019 Tier 3 PI Townsquare Interactive 5.55
Tangredi Lebson White Plains NY 12/9/2019 Tier 3 PI Townsquare Interactive 5.58
William Schott Walnut Creek CA 12/9/2019 Tier 3 PI Townsquare Interactive 5.75
Rex McCarley McKinney TX 12/9/2019 Tier 3 PI Townsquare Interactive 5.83
baker & Slider Athens GA 12/9/2019 Tier 3 PI Townsquare Interactive 6.00
Norris Law Group Shreveport LA 12/9/2019 Tier 3 PI Townsquare Interactive 6.33
Phillips Branch Columbus GA 12/9/2019 Tier 3 PI Townsquare Interactive 6.75
John E. Birk Evansville IN 12/9/2019 Tier 3 PI Townsquare Interactive 6.92
Richard Sheppard Modesto CA 12/9/2019 Tier 3 PI Townsquare Interactive 8.08
Green Delean Alpharetta GA 12/9/2019 Tier 3 PI Townsquare Interactive 8.33
John Tosto Flint MI 12/9/2019 Tier 3 PI Townsquare Interactive 8.33
Cliff Brisson Fayetteville NC 12/9/2019 Tier 3 PI Townsquare Interactive 8.42
MBA & T Vancouver WA 12/9/2019 Tier 3 PI Townsquare Interactive 8.58
Crossroads law Group Oxnard CA 12/9/2019 Tier 3 PI Townsquare Interactive 8.58
Riley Law Office Temple TX 12/9/2019 Tier 3 PI Townsquare Interactive 8.67
David Jones Greenville NC 12/9/2019 Tier 3 PI Townsquare Interactive 8.83
Mark Glassman Plantation FL 12/9/2019 Tier 3 PI Townsquare Interactive 8.92
Steven Kmett Media PA 12/9/2019 Tier 3 PI Townsquare Interactive 9.42
John Novello Media PA 12/9/2019 Tier 3 PI Townsquare Interactive 9.67
Catalfo Law New Hampshire NH 12/9/2019 Tier 3 PI Townsquare Interactive 10.33
Bordulis law Franklin TN 12/9/2019 Tier 3 PI Townsquare Interactive 10.67
Woodhouse Roden Wyoming WY 12/9/2019 Tier 3 PI Townsquare Interactive 10.67
Mannweiler Breen Boise ID 12/9/2019 Tier 3 PI Townsquare Interactive 11.00
Michael Olsen Hampton VA 12/9/2019 Tier 3 PI Townsquare Interactive 11.00
Welshon Law Columbia MO 12/9/2019 Tier 3 PI Townsquare Interactive 11.00


Tier 4 Markets

# of Sites:  59
Average ARC: 4.59

 

gaydos Gaydos White Oak PA 12/9/2019 Tier 4 PI Townsquare Interactive 0.32
Sherman Law Office Black River Falls WI 12/9/2019 Tier 4 PI Townsquare Interactive 0.32
Michael Shickich Casper WY 12/9/2019 Tier 4 PI Townsquare Interactive 0.36
Albert rescino Ocean Township NJ 12/9/2019 Tier 4 PI Townsquare Interactive 0.44
Haydon McNamara Bardstown KY 12/9/2019 Tier 4 PI Townsquare Interactive 0.50
Glazier law Firm Kalispell MT 12/9/2019 Tier 4 PI Townsquare Interactive 0.84
The Potter Law Firm Texarkana AR 12/9/2019 Tier 4 PI Townsquare Interactive 1.16
Arata & Arata Bogalusa LA 12/9/2019 Tier 4 PI Townsquare Interactive 1.19
Joe Meng Natchez MS 12/9/2019 Tier 4 PI Townsquare Interactive 1.19
Melvin Allen Riverdale Park MD 12/9/2019 Tier 4 PI Townsquare Interactive 1.21
Ginn Vickery Wellsboro PA 12/9/2019 Tier 4 PI Townsquare Interactive 1.21
Bolhouse Hofstee Grandville MI 12/9/2019 Tier 4 PI Townsquare Interactive 1.39
Jon Clayton Lenexa KS 12/9/2019 Tier 4 PI Townsquare Interactive 1.59
McKenzie law Firm Dillon SC 12/9/2019 Tier 4 PI Townsquare Interactive 1.62
Riley Law Office Belton TX 12/9/2019 Tier 4 PI Townsquare Interactive 1.71
Wiseman Law Parkersburg WV 12/9/2019 Tier 4 PI Townsquare Interactive 1.75
Reeves & ross Latrobe PA 12/9/2019 Tier 4 PI Townsquare Interactive 1.83
Shalvoy Law Newtown CT 12/9/2019 Tier 4 PI Townsquare Interactive 2.08
David Groff Snellville GA 12/9/2019 Tier 4 PI Townsquare Interactive 2.08
McIntosh Law Davidson NC 12/9/2019 Tier 4 PI Townsquare Interactive 2.10
Campbell & Campbell Corneilia GA 12/9/2019 Tier 4 PI Townsquare Interactive 2.14
Wolfe & White Logan WV 12/9/2019 Tier 4 PI Townsquare Interactive 2.14
William Crowley Westwood MA 12/9/2019 Tier 4 PI Townsquare Interactive 2.14
Marts & Kettel Abingdon MD 12/9/2019 Tier 4 PI Townsquare Interactive 2.23
Evans & Beier Morristown TN 12/9/2019 Tier 4 PI Townsquare Interactive 2.25
StoneMandia Neptune City NJ 12/9/2019 Tier 4 PI Townsquare Interactive 2.35
Kristen Mostowy Bristol CT 12/9/2019 Tier 4 PI Townsquare Interactive 2.62
John E. Birk Jasper IN 12/9/2019 Tier 4 PI Townsquare Interactive 2.90
Wayne Staton Oxford OH 12/9/2019 Tier 4 PI Townsquare Interactive 2.98
ALH PA Pickens SC 12/9/2019 Tier 4 PI Townsquare Interactive 3.00
Adams Kearney Ridley Park PA 12/9/2019 Tier 4 PI Townsquare Interactive 3.06
gregory Howe Newport VT 12/9/2019 Tier 4 PI Townsquare Interactive 3.23
Briechle Law Offices Montrose PA 12/9/2019 Tier 4 PI Townsquare Interactive 3.28
Wiseman Law Vienna WV 12/9/2019 Tier 4 PI Townsquare Interactive 3.33
John Cowherd Mount Vernon MO 12/9/2019 Tier 4 PI Townsquare Interactive 3.62
Rowaday Hendricks Winchester KY 12/9/2019 Tier 4 PI Townsquare Interactive 3.65
lamonte Scott Snellville GA 12/9/2019 Tier 4 PI Townsquare Interactive 3.67
The Williams Law Firm Crewe VA 12/9/2019 Tier 4 PI Townsquare Interactive 3.87
John Delk Texarkana TX 12/9/2019 Tier 4 PI Townsquare Interactive 3.92
John Charles Bell Homewood AL 12/9/2019 Tier 4 PI Townsquare Interactive 4.17
Marlow Henderson Pikesville MD 12/9/2019 Tier 4 PI Townsquare Interactive 4.17
Kevin Croslin Bowling Green KY 12/9/2019 Tier 4 PI Townsquare Interactive 4.17
Beardsley Law Montrose PA 12/9/2019 Tier 4 PI Townsquare Interactive 4.67
Feller Law Lake Mary FL 12/9/2019 Tier 4 PI Townsquare Interactive 4.92
Casey Legal Hopewell VA 12/9/2019 Tier 4 PI Townsquare Interactive 5.00
Pierre Rumpf Manchester by the Sea MA 12/9/2019 Tier 4 PI Townsquare Interactive 5.16
Mowery Law Firm Texarkana TX 12/9/2019 Tier 4 PI Townsquare Interactive 5.17
Thaddeus Mikulski Fairless Hills PA 12/9/2019 Tier 4 PI Townsquare Interactive 5.50
Catalfo Law Dover NH 12/9/2019 Tier 4 PI Townsquare Interactive 6.00
Brendan Roth Marshall TX 12/9/2019 Tier 4 PI Townsquare Interactive 6.00
Cornelio Law New London CT 12/9/2019 Tier 4 PI Townsquare Interactive 6.00
Stephen C. Brown Rochester NH 12/9/2019 Tier 4 PI Townsquare Interactive 6.92
JD&N manning SC 12/9/2019 Tier 4 PI Townsquare Interactive 7.33
Cowen Law Firm Sidney NY 12/9/2019 Tier 4 PI Townsquare Interactive 7.43
Warren Skoll Conshohocken PA 12/9/2019 Tier 4 PI Townsquare Interactive 7.67
Craig Fletcher Marshall TX 12/9/2019 Tier 4 PI Townsquare Interactive 8.50
Douglas reda Woodbury NY 12/9/2019 Tier 4 PI Townsquare Interactive 9.50
Bell & Bell Indiana PA 12/9/2019 Tier 4 PI Townsquare Interactive 11.00

Family Law
Townsquare is a popular choice for family lawyers as well.   That said the rankings of their sites are not very good.  Here are the keywords that I track for family law.

westpalm family

 

 

 

 

 

 

 

 

 

 

 

 

 

Tier 1 Markets:
# of Sites: 26
ARC Score: 8.53

 

Natashia Sinckler West Palm Beach FL 12/11/2019 Tier 1 Fam Townsquare Interactive 2.82
David Kelly & Associates Fort Worth TX 12/11/2019 Tier 1 Fam Townsquare Interactive 2.85
Quinn & Dworakowski Orange County CA 12/11/2019 Tier 1 Fam Townsquare Interactive 4.18
Matthew Eisert Oklahoma City OK 12/11/2019 Tier 1 Fam Townsquare Interactive 5.00
Richard head Louisville KY 12/11/2019 Tier 1 Fam Townsquare Interactive 6.09
Shapiro Law Group Atlanta GA 12/11/2019 Tier 1 Fam Townsquare Interactive 6.82
The Shapiro Law Group Seattle WA 12/11/2019 Tier 1 Fam Townsquare Interactive 6.91
People Law Practice San Francisco CA 12/11/2019 Tier 1 Fam Townsquare Interactive 7.36
Clark-Ford law Charlotte NC 12/11/2019 Tier 1 Fam Townsquare Interactive 7.91
People Law Practice San Francisco CA 12/11/2019 Tier 1 Fam Townsquare Interactive 8.09
Lindsey Andrews Oklahoma City OK 12/11/2019 Tier 1 Fam Townsquare Interactive 8.18
Schnitzius Family Law Indianapolis IN 12/11/2019 Tier 1 Fam Townsquare Interactive 8.27
Roger Meredith San Francisco CA 12/11/2019 Tier 1 Fam Townsquare Interactive 9.00
Emem Akpabio Dallas TX 12/11/2019 Tier 1 Fam Townsquare Interactive 9.36
Equal Justice Law Center Sacramento CA 12/11/2019 Tier 1 Fam Townsquare Interactive 9.64
Herndon & Omeara Baltimore MD 12/11/2019 Tier 1 Fam Townsquare Interactive 9.73
Simmons Law Firm Nashville TN 12/11/2019 Tier 1 Fam Townsquare Interactive 10.09
Kevin Chroman Los Angeles CA 12/11/2019 Tier 1 Fam Townsquare Interactive 10.64
Michael Fluke Tampa FL 12/11/2019 Tier 1 Fam Townsquare Interactive 10.73
Hernan Hernandez Miami FL 12/11/2019 Tier 1 Fam Townsquare Interactive 10.82
Hunsinger Law Chicago IL 12/11/2019 Tier 1 Fam Townsquare Interactive 11.00
Gerald Stewart Jacksonville FL 12/11/2019 Tier 1 Fam Townsquare Interactive 11.00
Duncan Trial & Mediation Jacksonville FL 12/11/2019 Tier 1 Fam Townsquare Interactive 11.00
Jonna Spilbor New York NY 12/11/2019 Tier 1 Fam Townsquare Interactive 11.00
Sanchez & Eggebrecht Orlando FL 12/11/2019 Tier 1 Fam Townsquare Interactive 11.00
Sondra Sutherland San Diego CA 12/11/2019 Tier 1 Fam Townsquare Interactive 11.00

Tier 2 Markets

Number of sites: 40
Average ARC: 5.91

(Ouch – The average Townsquare site ranks on the 6th page for the 8 family law firms I track.)

Liana Stepanyan Glendale CA 12/11/2019 Tier 2 Fam Townsquare Interactive 0.30
Roupas Law Greensboro NC 12/11/2019 Tier 2 Fam Townsquare Interactive 0.76
Debra Stokes Charleston SC 12/11/2019 Tier 2 Fam Townsquare Interactive 1.20
Quinn & Dworakowski Irvine CA 12/11/2019 Tier 2 Fam Townsquare Interactive 2.73
Casey Legal Newport News VA 12/11/2019 Tier 2 Fam Townsquare Interactive 2.91
Douglas Cohn Bethesda MD 12/11/2019 Tier 2 fam Townsquare Interactive 3.05
People Law Practice Oakland CA 12/11/2019 Tier 2 Fam Townsquare Interactive 3.27
Donald Bebereira Irvine CA 12/11/2019 Tier 2 Fam Townsquare Interactive 3.55
Burns Law Firm Columbia SC 12/11/2019 Tier 2 Fam Townsquare Interactive 3.82
Salas Law Firm Fort Collins CO 12/11/2019 Tier 2 Fam Townsquare Interactive 3.82
Pascoe Law Fort Collins CO 12/11/2019 Tier 2 Fam Townsquare Interactive 3.82
Helen Bruno Stamford CT 12/11/2019 Tier 2 Fam Townsquare Interactive 4.00
MBA & T Vancouver WA 12/11/2019 Tier 2 Fam Townsquare Interactive 4.09
Andrew Fox Knoxville TN 12/11/2019 Tier 2 Fam Townsquare Interactive 4.27
Pusaitier Sherman Buffalo NY 12/11/2019 Tier 2 Fam Townsquare Interactive 4.36
Phillip Mullin El Paso TX 12/11/2019 Tier 2 Fam Townsquare Interactive 4.45
Sarah Turner Memphis TN 12/11/2019 Tier 2 Fam Townsquare Interactive 4.45
Kinnear Smith Clearwater FL 12/11/2019 Tier 2 Fam Townsquare Interactive 4.55
Loomis Law Firm Westlake Village CA 12/11/2019 Tier 2 Fam Townsquare Interactive 4.55
Sigmund Klein Greensboro NC 12/11/2019 Tier 2 Fam Townsquare Interactive 4.73
Hodges law Baton Rouge LA 12/11/2019 Tier 2 Fam Townsquare Interactive 5.00
Wilkins Bouton Greenville SC 12/11/2019 Tier 2 Fam Townsquare Interactive 5.27
David Schook Toledo OH 12/11/2019 Tier 2 Fam Townsquare Interactive 5.27
John Bailey Ann Arbor MI 12/11/2019 Tier 2 Fam Townsquare Interactive 5.55
Alexander Law Firm Kansas City KS 12/11/2019 Tier 2 Fam Townsquare Interactive 5.84
Rex McCarley McKinney TX 12/11/2019 Tier 2 Fam Townsquare Interactive 6.09
Loomis Law Firm Thousand Oaks CA 12/11/2019 Tier 2 Fam Townsquare Interactive 6.27
Balfour Emonet Baton Rouge LA 12/11/2019 Tier 2 Fam Townsquare Interactive 6.82
Amanda Sterkenberg Grand Rapids MI 12/11/2019 Tier 2 Fam Townsquare Interactive 6.82
Richard Kaplan Dayton OH 12/11/2019 Tier 2 Fam Townsquare Interactive 6.91
Kallil Glasser Springfiled MA 12/11/2019 Tier 2 Fam Townsquare Interactive 6.91
Mannweiler Breen Boise ID 12/11/2019 Tier 2 Fam Townsquare Interactive 7.45
McCoy & Stokes Charelston SC 12/11/2019 Tier 2 Fam Townsquare Interactive 7.45
Sandra Herbert Lexington SC 12/11/2019 Tier 2 Fam Townsquare Interactive 8.09
Roula Suter Santa Ana CA 12/11/2019 Tier 2 Fam Townsquare Interactive 8.55
Grant Huggins Law Group Newport Beach CA 12/11/2019 Tier 2 Fam Townsquare Interactive 8.64
Richard Crookson Riverside CA 12/11/2019 Tier 2 Fam Townsquare interactive 8.91
Kyle Calabrese Erie CO 12/11/2019 Tier 2 Fam Townsquare Interactive 9.18
Anthony Sullivan Dayton OH 12/11/2019 Tier 2 Fam Townsquare Interactive 9.91
Jason Stevens Charelston SC 12/11/2019 Tier 2 Fam Townsquare Interactive 10.45

 

Tier 3 markets

As of 12/11 I count 60 Townsquare Interactive sites that market family law in Tier 3 markets.  Those 60 sites have an average ARC of 4.04.

Karen Ozyjowski Spring Hill FL 12/11/2019 Tier 3 Fam Townsquare Interactive 0.30
Green & Associates East Brunswick NJ 12/11/2019 Tier 3 Fam Townsquare Interactive 0.36
Lebovitz Law Towson MD 12/11/2019 Tier 3 Fam Townsquare Interactive 0.45
Smalley Law Firm Norman OK 12/11/2019 Tier 3 Fam Townsquare Interactive 0.72
Kathleen Brown Wichita Falls TX 12/11/2019 Tier 3 Fam Townsquare Interactive 0.86
Byron Barnhill Harker Heights TX 12/11/2019 Tier 3 Fam Townsquare Interactive 0.96
Binghampton Law Clinic Binghampton NY 12/11/2019 Tier 3 Fam Townsquare Interactive 1.24
Connaughton Law Yakima WA 12/11/2019 Tier 3 Fam Townsquare Interactive 1.38
Fred Beyer Antioch CA 12/11/2019 Tier 3 Fam Townsquare Interactive 1.56
Oddenino Law Group Arcadia CA 12/11/2019 Tier 3 Fam Townsquare Interactive 1.64
Radovich Law Firm Billings MT 12/11/2019 Tier 3 Fam Townsquare Interactive 1.69
Robert Perskin Englewood Cliffs NJ 12/11/2019 Tier 3 Fam Townsquare Interactive 1.70
Leif rush Hampton Tuscaloosa AL 12/11/2019 Tier 3 Fam Townsquare Interactive 2.00
John Bailey Ypsilanti MI 12/11/2019 Tier 3 Fam Townsquare Interactive 2.12
Loretta Riddle Sandusky OH 12/11/2019 Tier 3 Fam Townsquare Interactive 2.25
Nick Nielson Pocatello ID 12/11/2019 Tier 3 Fam Townsquare Interactive 2.36
Morgan Cook texarkana TX 12/11/2019 Tier 3 Fam Townsquare Interactive 2.45
Richard head Shelbyville KY 12/11/2019 Tier 3 Fam Townsquare Interactive 2.68
FW Family Law Group Libertyville IL 12/11/2019 Tier 3 Fam Townsquare Interactive 2.73
Ashley Andrews Arcadia CA 12/11/2019 Tier 3 Fam Townsquare Interactive 2.94
Jonna Spilbor Poughkeepsie NY 12/11/2019 Tier 3 Fam Townsquare Interactive 2.94
Cummins & Holmes Contra Costa County CA 12/11/2019 Tier 3 Fam Townsquare Interactive 3.09
Charles Kelly Hingham MA 12/11/2019 Tier 3 Fam Townsquare Interactive 3.09
McConkie Collinwood Bountiful UT 12/11/2019 Tier 3 Fam Townsquare Interactive 3.11
Fendley & Etson Clarksville TN 12/11/2019 Tier 3 Fam Townsquare Interactive 3.18
David Gunn Baytown TX 12/11/2019 Tier 3 Fam Townsquare Interactive 3.42
Robert tennant Campbell CA 12/11/2019 Tier 3 Fam Townsquare Interactive 3.42
Ronald Mone Brockton MA 12/11/2019 Tier 3 Fam Townsquare Interactive 3.51
Greg eck Kearney NJ 12/11/2019 Tier 3 Fam Townsquare Interactive 3.55
Sam Reyes Abeline TX 12/11/2019 Tier 3 Fam Townsquare Interactive 3.64
Anukeman & Associates greenbelt MD 12/11/2019 Tier 3 Fam Townsquare Interactive 3.73
Timothy M. Murphy Burbank CA 12/11/2019 Tier 3 Fam Townsquare Interactive 3.82
Dillon Legal Group Franklin IN 12/11/2019 Tier 3 Fam Townsquare Interactive 3.85
Lori Graham Shreveport LA 12/11/2019 Tier 3 Fam Townsquare Interactive 3.91
N. Patterson Lake Mary FL 12/11/2019 Tier 3 Fam Townsquare Interactive 4.00
Christopher Colosi Ithaca NY 12/11/2019 Tier 3 Fam Townsquare Interactive 4.09
Fred Beyer Contra Costa County CA 12/11/2019 Tier 3 Fam Townsquare Interactive 4.27
John Tosto Flint MI 12/11/2019 Tier 3 Fam Townsquare Interactive 4.55
Grant Huggins Law Group Fullerton CA 12/11/2019 Tier 3 Fam Townsquare Interactive 4.64
Hill Law Office Fargo ND 12/11/2019 Tier 3 Fam Townsquare Interactive 4.91
CMK Law Carmel IN 12/11/2019 Tier 3 Fam Townsquare Interactive 5.09
Ronald Bourget Augusta ME 12/11/2019 Tier 3 Fam Townsquare Interactive 5.27
Tate Eldridge Amarillo TX 12/11/2019 Tier 3 Fam Townsquare Interactive 5.36
William Smith Flint MI 12/11/2019 Tier 3 Fam Townsquare Interactive 5.36
Winfrey law Cypress TX 12/11/2019 Tier 3 Fam Townsquare Interactive 5.64
John E. Birk Evansville IN 12/11/2019 Tier 3 Fam Townsquare Interactive 5.64
Sprayberry Law Auburn CA 12/11/2019 Tier 3 Fam Townsquare Interactive 5.73
Provencher & Flatt Santa Rosa CA 12/11/2019 Tier 3 Fam Townsquare Interactive 5.82
Woodhouse Roden Wyoming WY 12/11/2019 Tier 3 Fam Townsquare Interactive 5.91
Toole Law Office Fort Wayne IN 12/11/2019 Tier 3 Fam Townsquare Interactive 6.00
Baum Law Office Lancaster OH 12/11/2019 Tier 3 Fam Townsquare Interactive 6.00
Bookman Helm Anchorage AK 12/11/2019 Tier 3 Fam Townsquare Interactive 6.45
Walter Northcutt Auburn CA 12/11/2019 Tier 3 Fam Townsquare Interactive 6.45
Roper law Hot Springs AR 12/11/2019 Tier 3 Fam Townsquare Interactive 6.55
Eric Symonds Lancaster CA 12/11/2019 Tier 3 Fam Townsquare Interactive 6.64
William Bleecker Santa Rosa CA 12/11/2019 Tier 3 Fam Townsquare Interactive 9.45
Welshon Law Columbia MO 12/11/2019 Tier 3 Fam Townsquare Interactive 9.91
Reynolds Law Spring Hill FL 12/11/2019 Tier 3 Fam Townsquare Interactive 10.30
Kevin Qualls Orange CA 12/11/2019 Tier 3 Fam Townsquare Interactive 10.82
Donald Smith Spring Hill FL 12/11/2019 Tier 3 Fam Townsquare Interactive 11.00

Tier 4 Family

As of 12/11/2019 – I found 47 Townsquare sites that market family law in Tier 4 markets.  The average ARC for these sites is 3.85.   Given that a Tier 4 market typically only has 5 or less family law competitors, a 3.85 is not a very good score.  Essentially that score means the average Townsquare site is on 4th page for the 8 keywords I track for family law.

Charles Hilliker Clio MI 12/11/2019 Tier 4 Fam Townsquare Interactive 0.30
Devonna Ponthieu Denham Springs LA 12/11/2019 Tier 4 Fam Townsquare Interactive 0.30
Kyle Calabrese Hamburg CO 12/11/2019 Tier 4 Fam Townsquare Interactive 0.30
Bell Law Firm Huntersville NC 12/11/2019 Tier 4 Fam Townsquare Interactive 0.30
John E. Birk Jasper IN 12/11/2019 Tier 4 Fam Townsquare Interactive 0.30
Jane Lane Port Lavaca TX 12/11/2019 Tier 4 Fam Townsquare Interactive 0.30
OConnor & Martin Rancho Santa Margarita CA 12/11/2019 Tier 4 Fam Townsquare Interactive 0.30
Chatagniier Law Thibodaux LA 12/11/2019 Tier 4 Fam Townsquare Interactive 0.30
Shalvoy Law Newtown CT 12/11/2019 Tier 4 Fam Townsquare Interactive 0.32
Campbell & Campbell Corneilia GA 12/11/2019 Tier 4 Fam Townsquare Interactive 0.34
Hughes Law Office Springboro OH 12/11/2019 Tier 4 Fam Townsquare Interactive 0.36
C. Wittwer Law Delano MN 12/11/2019 Tier 4 Fam Townsquare Interactive 0.38
Craig Fletcher Marshall TX 12/11/2019 Tier 4 Fam Townsquare Interactive 0.45
Chatagniier Law Thibodaux LA 12/11/2019 Tier 4 Fam Townsquare Interactive 0.49
Kelly Dowd Keene NH 12/11/2019 Tier 4 Fam Townsquare Interactive 0.68
o’Connor & Martin Ladera Ranch CA 12/11/2019 Tier 4 Fam Townsquare Interactive 1.09
Ronald Mone Easton MA 12/11/2019 Tier 4 Fam Townsquare Interactive 1.27
Beardsley Law Montrose PA 12/11/2019 Tier 4 Fam Townsquare Interactive 1.27
Hillis Law Firm Rincon GA 12/11/2019 Tier 4 Fam Townsquare Interactive 1.27
Lynn & Stein Wabash IN 12/11/2019 Tier 4 Fam Townsquare Interactive 1.27
McKenzie law Firm Dillon SC 12/11/2019 Tier 4 Fam Townsquare Interactive 1.29
Shadwick Law Livingston TX 12/11/2019 Tier 4 Fam Townsquare Interactive 1.29
Charles Butler Luray VA 12/11/2019 Tier 4 Fam Townsquare Interactive 1.40
Brendan Roth Marshall TX 12/11/2019 Tier 4 Fam Townsquare Interactive 1.49
Rowaday Hendricks Winchester KY 12/11/2019 Tier 4 Fam Townsquare Interactive 1.89
Cummins & Holmes San ramon CA 12/11/2019 Tier 4 Fam Townsquare Interactive 2.07
Reese & Reese Daleville AL 12/11/2019 Tier 4 Fam Townsquare Interactive 2.09
Catherine Grantham Webster Groves MO 12/11/2019 Tier 4 Fam Townsquare Interactive 2.23
Randy Rubin Roseburg OR 12/11/2019 Tier 4 Fam Townsquare Interactive 2.24
Howell & Emery LaGrange KY 12/11/2019 Tier 4 Fam Townsquare Interactive 2.25
Equal Justice Law Center Placerville CA 12/11/2019 Tier 4 Fam Townsquare Interactive 2.45
David W. Brown Lapeer MI 12/11/2019 Tier 4 Fam Townsquare Interactive 2.73
Evans & Beier Morristown TN 12/11/2019 Tier 4 Fam Townsquare Interactive 2.83
Robert Price Claremore OK 12/11/2019 Tier 4 Fam Townsquare Interactive 2.95
Catterlin & Arnold Rogers AR 12/11/2019 Tier 4 Fam Townsquare Interactive 3.18
John Delk Texarkana TX 12/11/2019 Tier 4 Fam Townsquare Interactive 3.18
Keya C. Brown Chico CA 12/11/2019 Tier 4 Fam Townsquare Interactive 3.30
Loretta Riddle Norwalk OH 12/11/2019 Tier 4 Fam Townsquare Interactive 3.45
Dillon Legal Group greenwood IN 12/11/2019 Tier 4 Fam Townsquare Interactive 3.73
James Regan Palm City FL 12/11/2019 Tier 4 Fam Townsquare Interactive 3.91
Keya C. Brown Red Bluff CA 12/11/2019 Tier 4 Fam Townsquare Interactive 4.09
Sheila Campbell North Little Rock AR 12/11/2019 Tier 4 Fam Townsquare Interactive 4.64
Michael Ford Uniontown PA 12/11/2019 Tier 4 Fam Townsquare Interactive 4.64
Cowen Law Firm Sidney NY 12/11/2019 Tier 4 Fam Townsquare Interactive 4.94
Equal Justice Law Center Jackson CA 12/11/2019 Tier 4 Fam Townsquare Interactive 7.03
Jordan Van Matre McDonough GA 12/11/2019 Tier 4 Fam Townsquare Interactive 10.36

Are these good ARC Scores?

Put simply, No.   One of the reasons I use the ARC is that it provides an objective way to compare website companies.    For example here are the ARC averages for Scorpion and FindLaw family law sites in California.   The difference in ARC is stark, particularly when it comes to tier 3 and tier 4 markets.

scorp and findlaw